Chat GPT Goes the Retail App Route

Get into the ChatGPT bot business on Open AI’s new Chat GPT store.

When Open AI’s ChatGPT generative AI platform was introduced on November 30, 2022, nobody knew what they were getting for sure.

Correspondingly, new users likely never expected Open AI to go the Google Play or Apple App Store route and open a digital retail that enables AI bot developers to sell their AI-engineered apps with help from Open AI.

That’s exactly what’s happened with the opening of the Open AI’s new GPT store this week.

The store offers a wide range of customer-designed GPTs created by developers (Open AI says over three million versions of ChatGPT today.) The idea is to allow ChatGPT Plus, Team, and Enterprise users to build their own popular and effective GPTs and get paid for doing so.

(You can find the site at

On the platform, new app products are broken down into different categories, such as DALL·E, writing, research, programming, education, and lifestyle, with promises of new GPTs every week.

Open AI will also highlight specific GPTs it considers “useful and impactful”. According to the company, those GPTs include . . .

— Personalized trail recommendations from AllTrails.

— Search and synthesize results from 200M academic papers with Consensus.

— Expand your coding skills with Khan Academy’s Code Tutor.

— Design presentations or social posts with Canva.

— Find your next read with Books.

— Learn math and science anytime, anywhere with the CK-12 Flexi AI tutor.

ChatGPT also allows any users to create a new GPT and share or sell it on the store, but with specific assigned steps. New platform developers will need to . . .

— Save your GPT on the “Everyone” Setting.
— Verify your Builder Profile (Settings → Builder profile → Enable your name or a verified website).
— Read Open AI’s regularly updated user policies and GPT “brand guidelines” to make sure the GPT is fully compliant.

Starting in the first quarter of 2024, GPT developers will be compensated by the number of users they acquire with their new GPTs. Expect Open AI to update its GPT development payment system on the store in the coming weeks.

Currently, the Open AI GPT store is only open to subscribed ChatGPT users.

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What’s in it for Open AI? Plenty, it seems.

With companies like Quora (with its Poe ChatGPT development tool) on the rise, Open AI gets to leverage its burgeoning brand name to attract an army of developers that already use (and presumably favor) ChatGPT.

Open AI will also presumably be directly compensated by product sales through the store, with the company taking a cut of every dollar a bot developer earns. The company hasn’t specifically said how its compensation structure will work, although it has made promises to do so.

Initially available to paid ChatGPT plan users, the store will later include options for GPT creators to monetize their custom AIs–although the OpenAI team has been deliberately vague on what the monetization structure looks like.

Currently, ChatGPT monthly subscriptions cost $30, or $25 if paid up front on a yearly basis.

So, if you’ve ever wanted to create your own customized AI app to polish up a corporate presentation or build an app that stacks real-time data, images, and voice searches all in one place, moving that operation to the new Open AI ChatGPT store may put you in a new line of business.

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